Mountain Dew Logo

This was a project I did while I was working at Bulletproof. I was asked to animate the logo based on the new design. I really enjoyed working on this. The shards were animated and rendered out of Cinema 4D and I added the effects and videos in After Effects. There were going to be other colour variations to the logo so I made the After Effects a full customisable template allowing for colour and video changes to all the shards. Each shard facet is also fully customisable allowing any number of changes. Below is an example of the construction of one of the shards.